Common Mistakes When Ordering Custom Printed Promotional Items
Business owners, marketers, and
event planners, are all eager to make a lasting impressionwith branded
giveaways. When ordering custom printed promotional items
online, a simple mistake canharm a brand’s image. By understanding it, they can
make the right choice.
Common
Mistakes To Avoid When Custom Printed Promotional Items Online
Skipping
Product Samples Or Proofs Before Ordering
Many businesses order thousands
of custom-printed items without considering a physical sample or a detailed
digital proof. This can be a gamble. Relying blindly on online images can be a
mistake.
That’s why always request a
physical sampleof the productif possible when it comes to larger
orders.Scrutinize every detail and then order!
Choosing
Low-Quality Or Impractical Items For Saving Money
When it comes to promotional
products, don’t go with cheap without quality or practicality. It reflects
poorly on your brand.Think beyond the cost and consider the perceived value of
the item. Look for their genuine use and durability and it should align with
your brand's image.
Ignoring
Lead Times AndShipping Logistics
Always understand the
production lead timesand shipping logistics. Ignoring them are common culprit
for missed deadlines, especially, fortime-sensitive events. Not all promotional
items can be produced and shipped overnight. When it comes to Custom printing,
it takes time for design approval, production, and quality control. So, Plan
far, far ahead.
Not
Aligning Item Choice WithBrand Or Audience
Remember, your promotional item
is an extension of your brand. It should meet with your target audience.
Choosing generic or irrelevant doesn’t reflect your brand's values.
Always define your brand
identity and your target audience to make the right choice.
Overlooking
Limitations of Materials
Always discuss design limitations with your vendor upfront. Look for different design methods including screen printing, embroidery, and laser engraving.Ask for mock-ups and choose the right material.
Ordering
In Bulk Without Verifying Print Accuracy Or Item Durability
When it comes to large orders,
always request a pre-production sampleor an actual item from the production
run. Make sure about the printing, color, and overall quality. If any issues,
contact your vendor immediately.
Professional vendors will ask
the right questions, offer expert advice, and guide you. They understand the
nuances of promotional branding.
Looking for custom printed
promotional items for your next event? Discover a wide range of promotional
gifts at TBTB, perfect for strengthening your brand and building customer relationships.Our
products are customizable, ensuring that your company logo and message resonate
with your audience. Learn more at www.tbtb.eu
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